Monday, March 28, 2016

Mergers and Acquisitions 101: What Is Goodwill and How Can Impairment Affect a Merger?


Have you ever wondered about how companies determine a purchase price for another company it wants to merge with? In truth, any merger or acquisition is a very complex process with many variables involved, and the purchase price of an organization or institution may be more than its fair market value. A company's fair market value is determined by its assets and liabilities. Assets include physical assets as well as intangible assets, like company branding, legal contracts, patents, and customer relationships.
http://mergersandacquisitions101.blogspot.com/2016/03/what-is-goodwill-and-how-can-impairment.html

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