Every business today needs to be able to accept online payments. Whether you are retail, offer a service, or B2B, and no matter what size or scale your business is, your customers will want to be able to make quick, easy payments online—and if you make this difficult for them, they will not remain your customers for long. Luckily, there are plenty of online payment solutions available today, but not all of them are created equal. And that raises a crucial question: should you pay to get your own custom payment solution, or take one of the “free” out-of-the-box solutions?
http://www.firstatlanticcommerce.com/blog/does-having-your-own-online-payment-solution-make-a-difference/
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